Donald Sheffey | See You Tonight
Donald Sheffey – See You Tonight
As an independent music producer and businessman, Sheffey stands firm to produce music that the people will feel good about. Before he started on his recording venture, he was already a seasoned DJ and marketing representative. Those skills and his admiration for pure soul and R&B music led to his decision in forming a company that would provide a positive alternative for the music enthusiast. As the founder and owner of Weezie Productions, Sheffey has gathered a group of like-minded musicians, singers and producers with like-minded goals to produce music that is fun to dance to, easy to listen to, and devoid of negative influences such as profanity and degrading lyrics. Realistically,that mission statement in this day and age is a large order considering several of today’s urban market is not always geared on the positive tip. However, Sheffey realizes as an independent musician to take advantage of every aspect of his career, such as producing his product with the highest integrity. Thus far, Sheffey has kept his promise with every recording coming out of the Weezie production camp. And he has been an extremely busy man since he stepped behind the microphone for five full-length discs since 2004. Since he moved to
Sheffey is indeed a jack of many entertainment trades. Besides singing and his production company, Sheffey has worked in the commercial world whether modeling or voice-over work, including spots for Mars candies and The Ford Motor Company. But Sheffey’s ultimate desire belongs to creating romantic tracks accented by many dance grooves blending R&B, pop and jazz, sans the electronically enhanced vocals that can plague many modern day producers. His vocal delivery may remind old-school urban fans of Luther (Vandross) or Will Downing.
Since his debut in 2004 for Weezie Productions, The Very Thought of You EP, and Welcome Into Love (featuring Hyman’s classic “I’m Truly Yours”), Sheffey has been quite busy in the studio. His latest is See You Tonight which gives Sheffey a chance to back off a bit on the dance beats and concentrate more on his smooth jazz and classic soul side. Considering his confident vocal abilities, this was a wise move and it shows throughout See You Tonight.
“My Heart” channels his inner Will Downing with an impeccable performance expressing affection to a lifetime friend. The ambience and the subtle percussion bed also accent Sheffey’s velvety voice on “Waiting.” “Let’s Go Away” could provide a rumba backdrop on Dancing With The Stars. It’s in frequent when Sheffey visits cover tunes. But when he does, he strikes one-hundred percent gold. This time, he transforms the Carole King pop ballad “So Far Away” into a relaxing silky R&B-induced place with that Luther frame of mind. Sheffey also knows how to turn on the vocal jets when necessary; case in point “On My Mind.” Not to omit the higher energy breaks, “I Don’t Want You Back” already has house remixes being featured on internet soul radio and “Tonight” should bring the club crowd to their feet. The latter also gives a nod as to how the old-school sound ticks: “I know it’s not too late to go back to that day when all you needed was good melody.”
There is no arguing that after listening to most of “See You Tonight,” Sheffey has the vocal tools to make the urban music fan feel good inside. But somehow his poised vocal performance is a bit stymied with the totally programmed background tracks, some which sounded over-mechanized. If not for that aspect, I would have given two thumbs up for “See You Tonight.” Nonetheless, Sheffey is an independent voice that deserves to be heard on a bigger stage, and a businessman who truly seeks to spread the gospel of meaningful music.
Peggy Oliver
The Urban Music Scene
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